Sarah Parsons | Executive Coach and Strategic Advisor

Leading through complexity without losing the people you’re leading.

Speaking, practical tools, and coaching for leading people well, whatever you’re leading.

Hi, I’m Sarah

I look for the strategy underneath what gets called a personality problem, a culture problem, a communication problem. Twenty years inside Nike, adidas, and consulting with billion dollar brands taught me it’s almost always something specific and fixable, once someone actually looks for it.

More About Sarah
Sarah Parsons in a strategy coaching conversation with a client, both engaged in discussion at a table

Speaking & Workshops

I speak at the intersection of strategy, change management, communication, and neurodivergence, helping leaders build the systems and self-awareness to navigate complexity without losing the people they’re leading through it.

Common Topics:
• Stakeholder behavior in complex change: why ‘resistance’ is communication, not the problem
• Neurodivergence and leadership: building systems that hold for every kind of mind
• Clarity-first problem definition: getting sharp on the real problem before spending energy solving the wrong one

Available as keynotes, workshops, and retreats.

Inquire About Speaking
  • Your presence helped me
    rethink how I show up for
    my team. You helped me
    lead with more clarity and
    grace.

    — Executive Leader
  • Having worked with many consultants over the past three decades, my experience is that Sarah stands out as exceptional in her field, particularly her integrity, direct communication, humility, and shared desire for transparency and quality results.

    — VP, HR
  • I have truly grown as a
    business owner
    through Sarah’s brilliant,
    strategic, and
    straightforward coaching
    and mentoring.

    — President

Not sure what’s actually in your way?

The Brief is a short framework for getting sharp on a real problem before you spend energy solving the wrong one. Includes a worksheet, and a guided AI version if you want a thinking partner for it.

Get The Brief →