
Empowering Professional Women to Excel in Management
Are you a new, seasoned, or aspiring manager looking to level up your functional and soft skills? Welcome, you’re in the right place!
Strategy Sarah was founded as a resource to encourage, equip, and empower women like you with the inspiration, tools, resources you need to succeed in the world of management.
Explore our articles, learn how to work with us, and download templates you can use immediately to level up your professional career.

Hi, I’m Sarah Parsons, MBA, PMP, + founder of Strategy Sarah
I’ve spent the last 18 years in management positions in corporate and retail environments working for and with companies like Nike, adidas, Target, the NBA and more. I’ve learned first hand what does (and doesn’t!) work to thrive in a cutthroat world.
I’ve also (mostly successfully) juggled the competing demands of working mom life – all while attempting to have some sort of balance.
I founded Strategy Sarah as a passion project to equip and empower professional women to excel in management.
As a project manager + problem solver, I can’t help but find ways to simplify, get laser-focused and find easier ways to get $%*# done. Fueled by a whole lot of coffee and a little bit of running, join me in thriving at work, home and play.