About Sarah

Most of what gets called a personality problem, or a culture problem, is actually a strategy & communication problem in disguise.

Twenty years leading strategy, transformation, and organizational change for Nike, adidas, and consulting engagements with multi-billion dollar brands across retail, CPG, financial services, and beyond. The work connects big-picture strategy with what it actually takes to execute it, day to day, inside real constraints.

I’m known for three things:

  • Reading a situation clearly before reaching for a playbook.
  • Converting ambiguity into a strategy people can actually act on.
  • Bringing structure, calm, and momentum to high-stakes situations.

Through consulting, advisory, and coaching work with senior leaders, and speaking on how people and organizations actually respond to change, the through-line is the same. People leave with something they can use: a clearer read on what’s happening, language for the conversation they’ve been avoiding, a decision they can own.

When I’m not speaking or guiding strategy sessions, you’ll find me homeschooling my son, playing board games with my family, or unwinding with a good book by the pool under the Arizona sun.

For speaking, advisory, consulting, or coaching work, reach out directly: sarah@strategysarah.com.

What I Bring (Beyond the Résumé)


The letters matter, but only because they’re backed by real-world experience. I bring structure, sharpness, and grounded support — not a formula or a script.

  • 20+ years leading strategic operations, transformation, and executive development in complex, fast-moving environments
  • Certified coach through the International Coaching Federation (ICF)
  • PMP credentialed project leader with a deep understanding of how to move initiatives forward and keep people aligned while doing it
  • MBA in strategic management, with a bias toward clarity, execution, and systems that actually work
  • Deep expertise in change management, stakeholder dynamics, and leadership under pressure
  • A reputation for helping people get unstuck fast — without overfunctioning, overcomplicating, or overriding their own instincts

Not sure what’s actually in your way?

The Brief is a short framework for getting sharp on a real problem before you spend energy solving the wrong one. Includes a worksheet, and a guided AI version if you want a thinking partner for it.